Direct Response Marketing

Each year The Connection handles millions of sales and upsell calls for clients in the direct response industry.  We work hand-in-hand with many leading direct response television (DRTV) and infomercial clients, providing exceptional world-class quality and sales results.  What this experience means to your company is that we know what needs to be done to convert callers into buyers and implement strategies to maximize cost efficiencies.

You Will Benefit From Our Industry Expertise:

• 100% U.S.-based call centers - providing professionally-trained, agents who handle calls 24 hours a day, 365 days a year.
• Capacity and scalability - providing the capacity of over 1,000 workstations to handle over 100 million calls per year with the ability to add agents efficiently and seamlessly at our U.S.-based facilities.
• Multichannel services – providing full service, overflow, after hours and peak volume support while connecting with customers through voice, live web chat and email response.
• Proactive account management - a single point of contact working to optimize your success through a flexible, consultative approach with a focus on quality and sales results.
• Workforce optimization - lowering your costs by maximizing agent utilization efficiencies.
• Quality Focused - ensuring quality and performance through web-based on-demand reporting and live or recorded call monitoring.

Direct Marketing (DRTV) Services:

Inbound Calls

Sales, Upsells & Cross-sells

Customer Service

Customer Retention

Troubleshooting/Help Desk

Order Placement/Processing

Billing Support/Inquiries

Order Status

Consumer Affairs

Product Recalls

Reservations/Appointments

Email Response

Live Web Chat

Interactive Voice Response (IVR)