Social Media Monitoring
Many companies are quickly realizing the importance of incorporating social media into their marketing initiatives and in return are looking for proactive ways to listen and engage with their customers via social media monitoring. From mention capture to trending topic alerts, The Connection can provide you with the information you need.
The Connection recognizes the importance of social media response and monitoring to any organization. What customers say online affects your organization’s image and costs. For client programs with large and diverse social media monitoring needs, we have partner relationships that we can engage to implement the necessary advanced functionality such as:
• Monitor and report on social media interactions quickly & easily.
• Graphic representations of raw data in graphs and charts
• Advanced configuration options that allow you to filter and organize by language, region or media type
• Powerful search that scours social media for mentions and delivers them to you in near real-time.
• Monitor your competition and your industry terms separately from your company and brand.
• Organize or drill down on any social media segment to get a close view on any post or group.